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The Right Stuff

Friday, October 6, 2017  

The Ever-Expanding Universe of Merchandise Incentives
By Brian Summerfield
PIP magazine article

People just aren't as interested in "stuff" these days. They want unique, memorable experiences like exotic vacations or nights out at big theatrical productions. Or they want the opportunity to help out a worthy cause they care deeply about. Or they just prefer the flexibility of cash and gift cards.

Read here


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